Neutrogena makes a number of quality Neutrogena lip products marketed at quite affordable prices. Being a bit of a lip product addict, I have tried most of them! I am particularly in love with Neutrogena MoistureShine Soothing Lip Sheers I recently purchased one of these in shimmering blush (#30), which is a nice light neutral mauve tone. For being a moisturizing product, which don't often seem to hold color all that well, the color in the Neutrogena Moisture Shine, while being sheer, is also fairly rich and stays on quite well. With its moisturizers and vitamin E, the product feels good, does not have any unpleasant taste or smell (unfortunately some of the otherwise great products out there do), and is SPF 20. It also comes in an attractive thin silver case, giving it the look of a much more expensive product. I really love this stuff and highly recommend it.
Also in the Moisture Shine line is the Neutrogena MoistureShine Lip Soother Cooling Hydragel. I have one of these in gleam and love it. The hydrating gel really is soothing and it provides a nice lightly tinted and fairly long wearing gloss. This too has an SPF of 20, and I highly recommend it.
If you prefer a tinted balm, the Neutrogena Moisture MoistureShine Tinted Lip Balm might be for you. It contains vitamins C and E and is rated at SPF 20. I have one of these and like it just fine. It provides decent moisture and a bit of color. But I prefer the MoistureShine Lip Sheer and the Hydragel because they seem to moisturize a bit more and provide a bit more color and shine. For those wanting a very light balm with just a hint of color though, the tinted balm might be the preferred choice. The Neutrogena MoistureShine line also includes a MoistureShine Gloss. I haven't tried this yet, but based on the other products in the line, I imagine that it is a pretty good product.
Neutrogena also makes a few other balms. Neutrogena Lip Moisturizer SPF 15 is a good standard lip balm, but I like my Alba and Banana Boat balms (link is to previous review) better because they don't require reapplication as often. Neutrogena also makes flavored balms that come in pots. One I ran out and bought as soon as I learned of it is Neutrogena Lip Nutrition Lip Balm, Passion Fruit Boosting 20. I am passionate for passion fruit and this is the first time I have seen a balm with that flavor. It tastes great, lasts a long time, and adds a hint of color similar to that of Benefit Benetint Tinted Lip Balm (link is to previous review), although I think it has a bit lower amount of pigment. It is also getting pretty good ratings from others who have tried it.